In Sync Media: DOCUMENTARIES THAT CROSS BOUNDARIES AND INSPIRE CHANGE

Mallamall
(2012) Length 00:74:00

95% of India's retail industry is run by small entrepreneurs. From street corners to bazaars, in small stores and narrow lanes, the sounds of street callers are matched only by the colors of their merchandize. Every sale is fortified by history, rhythm and tradition. But the traditional landscape is in a state of flux. The affluent population in India has created a demand for superstores and malls. Malls are sprouting up like mushrooms between huts and tenements forcing small store-owners to take to the streets to fight for survival. In India's race to modernization who will get the best bargain?

Find out more:

RDI's Masala Canada

 

FILM CREDITS

WRITER/DIRECTOR :
LALITA KRISHNA

PRODUCER :
LALITA KRISHNA

DIRECTOR OF PHOTOGRAPHY :
DANIEL GRANT
MARLON PAUL

Narrator:
Cynthia West

Additional Camera:
Paul Kell

Sound Recordist:
Mike Fillipov
Jeffry Magat

Location Sound(India):
V.Badrinath
Satish Nikita
Manohar
Suresh
Sanjay Dhingra
S. Kasturi

Editors:
Graham Withers
Lawrence Jackman

Additonal Editing:
Robert Swartz
Baun Mah

Assistant Editor:
Chris Wiseman

Online Editor:
Dan Johnson

Original Music Composed by:
Vikas Kohli

Production Co-ordinator:
Karen Suzuki

Post Production Coordinator:
Suzanne Murdoch

Business Affairs:
Del Mehes

Audio Mix Engineer:
Daniel Pellerin

Post Production Facilities:
IMC
Theatre D

Special Thanks to:
Perennial Inc
Dharmedra Kumar
Srinivas Family
Suresh Kadasham

Produced In Association with:
OMNI Television

For Rogers:
Vicki Giannace
Paritosh Mehta
Lisa Warner
Madeline Ziniak

Produced with the participation of:
Canadian Film or Video Production Tax Credit

The Government of Ontario Film and Television Tax Credit